📺 Media & Entertainment

Tim Cook yesterday

Thursday, Sep 8, 2022

Image: The Big Lebowski via Giphy

Apple held its ‘Far Out’ product event yesterday – and in case you didn’t have 90 minutes to watch it, here’s everything they announced.

  • 📱 The iPhone 14 is here: The 14, 14 Plus, Pro, and Pro Max models were unveiled yesterday… and by now, we all know the drill. The new lineup features a better camera, as well as nominal design and UX improvements (though prices will stay the same as last year). Moving on.
  • ⌚️ Watches: We’ve got a brand new lineup. Namely – the Apple Watch Series 8, a more affordable SE model, and the outdoors-focused Watch Ultra (designed to be a direct Garmin competitor).
  • 🎧 AirPods Pro (2nd gen): Same look, new features. Like more battery life, better active noise cancellation (supposedly twice as good), sliding your finger on the stem now controls volume, etc.

☝️ One more thing… If we had to draw a direct analogy to a movie quote, the new features Apple released yesterday could be summed up by this Pineapple Express line: “Safety first, then teamwork.”

  • Apple’s iPhone 14 lineup, through a partnership with Globalstar, is now able to connect to satellites to transmit emergency messages. And each new Watch comes equipped with a crash safety feature, which uses sensors and GPS to detect if you’ve been in a car accident and will initiate an emergency call.

+Dive deeper: Here’s everything Apple didn’t announce yesterday, aka what we’re still waiting on.

+Kinda related: Apple vs. Google: The battle behind the green bubble.

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