Good morning. In this edition:

• 📅🎉 The history of today's holidays
• 😳 Rivian recalls almost all of its cars
• 🤔 How rich are Baby Boomers?

… and more.

🚀⏰ Ready, Set, Go: Today’s news takes 3.96 minutes to read.

P.S. Last call: submissions for our second-annual Pet Playoffs are closing today. Enter your pet here; more deets further down.

“It is safer to search in the maze than to remain in a cheeseless situation.”

–Spencer Johnson (1938-2017)

Today is officially Indigenous Peoples’ Day (or a holiday of a similar name) in five states, as well as D.C. But in 35 other states, it’s officially Columbus Day – and Indigenous Peoples’ Day isn’t celebrated. Nine states plus the federal government celebrate both holidays simultaneously, while Hawaii doesn’t recognize either one.

🤔 How did we get here?… It all starts in 1892, with the first commemoration of Columbus Day – or “Discovery Day,” per President Benjamin Harrison. The one-time holiday came a year after the mass lynching of 11 Italian Americans by a mob in New Orleans, and was intended to appease the kingdom of Italy, as well as acknowledge the contributions Italian Americans had made to the US as a whole, per WaPo.

• 1934: The US proclaimed Columbus Day to be a permanent national holiday, thanks in large part to the efforts of groups like the Knights of Columbus, who pitched the holiday as a way for Italian Americans to become more accepted by the general public (they were facing religious and ethnic discrimination at the time).
• 1990: South Dakota became the first state to celebrate “Native Americans Day” on the same date as Columbus Day, in response to a growing movement drawing attention to the violence and harm Christopher Columbus brought to Native American peoples. (Per historian ​​Matthew Dennis, the population of ​​the Greater Antilles and Bahamas was reduced from 1 million to 500 people in the five decades after Columbus made landfall.)
• 2017: Alaska became the second state to officially switch from Columbus Day to Indigenous Peoples’ Day. In the five years since, a handful of other states and 100+ cities have followed in their footsteps, including Vermont, Maine, New Mexico, Oregon, D.C., and Los Angeles.

📊 Flash poll: In your opinion, what’s the best way for governments to handle the two holidays?

Celebrate only Columbus Day (or a theoretical Italian-American Pride Day)

Celebrate only Indigenous Peoples’ Day

Celebrate both holidays on the same day

Celebrate both holidays separately (diff days)

Celebrate neither holiday (s/o Hawaii)

🇷🇺​​ An iconic bridge linking Crimea to Russia was damaged in an explosion on Saturday. Road and rail traffic has been temporarily halted across the $3.7 billion structure, which was constructed after Russia illegally annexed Crimea from Ukraine in 2014. President Vladimir Putin – who personally opened the bridge in 2018 – characterized the incident as a terrorist attack carried out by Ukraine, which has officially denied responsibility (but unofficially implied it was behind the explosion). Watch a video of the incident here – and see the postage stamps Ukraine spun up in celebration here.

🇮🇷 Iranian state TV was hacked by a group protesting against the country’s government. A news bulletin on Saturday was interrupted with photos of 22-year-old Mahsa Amini and three other women killed in recent anti-gov’t protests, as well as images that included Iran's supreme leader surrounded by flames with a target on his head. At least two more demonstrators were reportedly killed over the weekend, when Iranian police shot at protesters in the Kurdish cities of Sanandaj and Saqez. Internet access in the country is still largely restricted.

🇨🇳 The US announced new restrictions aimed at cutting China off from advanced semiconductor chips. Senior Biden administration officials said the measures, enacted since Beijing is using the tech to create advanced military systems, essentially block the country from acquiring certain chips made anywhere in the world with US equipment – possibly the biggest policy shift around shipping technology to China since the 1990s, per Reuters. If effective, "this will set the Chinese back years," said Jim Lewis, a technology and cybersecurity expert at the nonpartisan Center for Strategic and International Studies (CSIS).

For the first time in history, AMC, Regal Cinemas, and Cinemark have all agreed to show a big-budget Netflix original in theaters.

The lucky film? Glass Onion: A Knives Out Mystery, the sequel to Knives Out, which will be running this upcoming November 23 to November 29 at 600 theaters nationwide (for context: a typical theatrical run is 3,000 or more).

🍿 Driving the deal… Cinemark has shown Netflix movies before, but AMC and Regal never have. Though their – and Netflix’s – motivations here are fairly simple, per Deadline: eyeballs and money.

Theaters can attract more moviegoers during the Thanksgiving holiday week, and Netflix gets a notable theatrical launch for Glass Onion. Which could be great for all parties, considering the film is sitting at 90% on Rotten Tomatoes and already being talked about for the Oscars after its premiere at the Toronto International Film Festival last month.

This initial positive reception also means Netflix is breathing a sigh of relief. In 2021, the company shelled out $450 million for the rights to make two Knives Out sequels.

• When the original movie hit theaters in 2019, it earned $311.6 million globally on a $40 million budget.

📸 Zoom out: Netflix stock has dropped ~60% this year – and while box office revenues have recovered some, they’re still below pre-pandemic levels. Last month was the worst September for theaters since 1996.

+Incoming pun/thought bubble: Would it be fair to say that Netflix and theaters have dropped the animosity and… put away their knives?🤔

Hey, you don’t have to tell us! (Why else would you be subscribed to this newsletter after all?😉)

But does everyone else know? Frankly… probably not.😐 Though if you just go around telling everyone how awesome you are – as tempting as that may be – it usually has the opposite effect.

So where’s the middle ground? Simple: you wear it. And you can get clothes that send the right message at Sub_Urban Riot…

• Send a fair warning with the “I’m not for everyone” tank
• Make everyone take things down a notch with the “Take it easy” classic tee
• Passive aggressively assert your superiority with the best-selling “Favorite Daughter”

💡 On the lighter side… Sub_Urban Riot understands life is best not taken too seriously. And whether it’s the gym, the office, or at home, they have something for all occasions.

Shop Sub_Urban Riot today.

EV startup Rivian is recalling almost all of the vehicles it’s ever made to address a loose bolt that could cause drivers to lose steering control, the company announced Friday.

But even dark clouds have a silver lining – and in this case, it’s that not all of the vehicles are actually affected. Of the ~13,000 being recalled, Rivian estimates 1% have this defect. There have been seven reports potentially related to this issue so far, with no injuries or deaths.

• Recalls are common in the car industry, especially in new vehicles, and this type of defect is one that many manufacturers have encountered in the past, the WSJ reports.
• The EV startup, which began manufacturing in November 2021, has produced a little over 15,000 vehicles in total.

⚡️🚛 The big picture: As any supply chain exec, logistics leader, or person who’s been to Ikea will tell you, putting things together ain’t easy. According to Tesla CEO Technoking Elon Musk, “It's maybe 100 times harder to design the manufacturing system than the car itself."

When Rivian IPO’d in November 2021, its market cap briefly topped $100 billion – more than Ford, GM, and Stellantis. But the dreaded growing pains of production have helped drive the company’s value down ~70% this year, to $33.7 billion as of Friday’s close.

💬 Quoted…​​ “[The point at which] an imaginary, flat, weightless and rigid map of the United States would balance perfectly if all residents were of identical weight.”

• The small town of Hartville, MO, (pop. ~600) is America’s official population center, according to the results of the 2020 Census.

🌀 Stats of the Day: Hurricane Ian likely caused between $53 billion and $74 billion in insured losses across Florida, Georgia, and the Carolinas, per new estimates from risk-management firm RMS. This would make Ian the second-costliest storm in US history, behind only Hurricane Katrina (adjusting for inflation).

• Not included in the figures above: The losses suffered by ~12% of Floridians without any form of homeowner’s insurance.

🤯 Did You Know?... The ‘Silent’ generation has $17.8 trillion in wealth, ‘Baby Boomers’ hold $70.3 trillion, Gen X has $39.0 trillion, and Millennials own $8.6 trillion, per Federal Reserve data from last quarter that doesn’t include Gen Z.

📖 Worth a Read: An end to doomerism → (Big Think)

📊 Poll Results: On Monday, we asked which generic Congressional candidate you would vote for if the midterms were held today.

• 32% planned on voting Republican, 37% said they would vote Democrat, 10% would vote for a third party, 13% said they weren’t planning on voting (or aren’t 18 yet), and 8% haven’t made up their minds yet.

See the full 360° view.

• ☝️ The Smithsonian National Air and Space Museum's west wing is scheduled to reopen this Friday with eight new galleries; the overall museum is undergoing a seven-year renovation to update all 23 galleries and add a new learning center.

BUSINESS & MARKETS

• 💼📉 The US unemployment rate fell from 3.7% to 3.5%, its lowest point in half a century, per the Bureau of Labor Statistics' September jobs report published Friday.
• 🪙 Binance, the world's largest crypto exchange, confirmed on Friday that hackers recently stole $568 million – of which the company managed to recover all but ~$100 million.
• 📰 ExxonMobil was ordered by the Labor Department to reinstate two scientists who were fired after being suspected of leaking information to the Wall Street Journal.

SPORTS, MEDIA & ENTERTAINMENT

• ⚽ The US Soccer Federation on Saturday said at least three more abuse allegations have surfaced since last week, when a report was published concluding that sexual misconduct, verbal abuse, and emotional abuse have "become systemic" in the NWSL, the top pro league for women's soccer in the US. (Background)
• 🏈 The NFL and its players association announced changes to the league's concussion protocol on Saturday in response to the handling of recent head injuries suffered by Miami Dolphins QB Tua Tagovailoa. (Background)
• ❌📱 Kanye West was suspended from Instagram and Twitter over the weekend for purported antisemitic messages.

SCIENCE, SPACE & EMERGING TECH

• 🌎 The world's next supercontinent, dubbed Amasia, will most likely form when the Pacific Ocean closes in 200 to 300 million years, per new peer-reviewed research.
• 🌕 The formation of Earth's Moon may have occurred in just a few hours, instead of thousands of years as previously thought, per a new peer-reviewed study based on NASA supercomputer simulations.
• 🌳 Scientists finally reached the tallest tree ever found in the Amazon rainforest three years after it was initially discovered; the specimen is the size of a 25-story building (290 feet tall).

EVERYTHING ELSE

• 💎 A pink diamond was purchased for $49.9 million in Hong Kong on Friday, setting a world record for the highest price per carat ever sold at auction.
• 🏆 The Nobel Peace Prize was awarded on Friday to "three outstanding champions of human rights, democracy and peaceful co-existence" – Ales Bialiatski, a detained activist in Belarus, Russian human rights organization Memorial, and Ukrainian human rights organization Center for Civil Liberties.
• 🐅 Indian police killed a tiger known as the "Man-eater of Champaran" after earlier efforts to capture the animal had failed; the tiger is believed to have killed at least nine people.

CLICKBAIT

• 🙅‍♀️ Here's why you can't tickle yourself.

Monday: Happy Canadian Thanksgiving; also World Mental Health Day

Tuesday: Four weeks 'til the midterm elections (preview); MLB playoffs move into the divisional round (results so far)

Wednesday: National Farmer's Day

Thursday: Consumer Price Index for September; the House Jan. 6 committee holds its next public hearing

Friday: Halloween Ends hits theaters

23-year-old Chamiah Dewey was in school at the London College of Fashion, when she met a teenage girl with dwarfism. 

🤝 Problem, meet solution... Following their conversation, Chamiah realized there was a major gap in the fashion industry for shorter individuals. Namely – it's nearly impossible for many people living with dwarfism to find clothing that fits their bodies correctly. Adult clothing is too long, while children's clothing is often too slim.

• And so, Chamiah Dewey Fashion was born. Chamiah's clothing line is tailored for people 4'10" and under, and recently debuted at London Fashion Week.

Think your pet has what it takes to bring home the golden food bowl ticket in this year's DONUT Pet Playoffs? Enter them into the competition by filling out this form.

🐶🐈‍⬛ How it works... Pets of all different shapes, sizes, and species compete head-to-head in a March Madness-style competition to win free, actually useful prizes.

The rules are simple: the further your BFF makes it in the bracket, the more prizes YOU win… well, technically your pet will be the one winning, but you benefit, too!👍

And for goodness’ sake, please give us fair warning if you submit a pic of your pet spider.😓🕷️

Sign your pet up here.

Can you guess the definitions of these Greek/Latin root words?

1. Brachi
2. Cardi
3. Di
4. Fatu
5. Infra

(keep scrolling for the answers)

👆 Check out the referral prizes you can get, just for introducing people you know to little old us. 

What to do: Copy your unique link below, then send it to anyone who you think would like the DONUT. Once you hit each milestone, you'll get an email with a link to claim your prize. (Pro tip: there's no need to ration points, you're entitled to a prize at each tier.)

Start referring.👇

1. Brachi: Arm (i.e., brachial artery)
2. Cardi: Relating to the heart (cardiovascular)
3. Di: Two (dioxide, divergent)
4. Fatu: Foolish (infatuation)
5. Infra: Below (infrastructure)