📈 Business & Markets

America’s first CRISPR-edited salad is here

Thursday, May 18, 2023

Image: Pairwise

This month, food-tech startup Pairwise is rolling out a new variant of kale-like mustard greens that are genetically engineered to be less bitter than the original plant, representing the first US food product created with CRISPR tech to hit the market.

🥬 Some quick background: Mustard greens contain a multitude of vitamins and minerals, but have a bitter peppery flavor when eaten raw – so to make them more appetizing, they’re typically cooked before being consumed.

But a few years back, Pairwise came up with the idea – and subsequently raised $115 million – to genetically modify mustard greens so they would retain their health benefits and taste much better to the average shopper when eaten raw.

  • Once its CRISPR-edited product hits grocery store shelves later this summer, Pairwise predicts it’ll replace less-nutritious greens like lettuce in the salads of millions of Americans.
  • The startup’s ultimate goal is to harness CRISPR tech to make already-healthy foods more convenient and enjoyable. Case in point: Pairwise has announced future plans to develop pitless cherries and seedless blackberries/raspberries, which it says will be available to US consumers year-round, regardless of season (which, for this cherry-loving writer who can only get them four months outta the year, would be huge).

📝 Bottom line: Pairwise’s modified mustard greens technically could have been created using regular, low-tech breeding methods – aka selecting parent plants with certain traits to produce more desirable offspring – though the addition of CRISPR sped up the process from over a decade to just four years.

Share this!

Recent Business & Markets stories

Business & Markets
  |  May 11, 2023

The latest inflation report just dropped

💰📉 Per Labor Department figures released yesterday morning, inflation stood at 4.9% over the year-long period ending in April, down slightly from 5.0% in March. It’s the index’s lowest annual figure in exactly two years.

Kyle Nowak & Alex Dobrenko & Peter Nowak
Read More
Business & Markets
  |  May 10, 2023

Hide your Kias, hide your Hyundais

✌️🚗 Thieves across the US are stealing Hyundais and Kias from model years 2011 through 2022 at a record-setting pace, per a new AP report based on data from eight major metro areas.

Kyle Nowak & Alex Dobrenko
Read More
Business & Markets
  |  May 4, 2023

The Fed’s rate-hike streak just hit double digits

🏦📈 Yesterday, the Fed’s policy-making committee voted to raise interest rates by 0.25%. And if it feels like you’ve read that sentence before… it’s because you probably have.

Kyle Nowak & Peter Nowak
Read More

You've made it this far...

Let's make our relationship official, no 💍 or elaborate proposal required. Learn and stay entertained, for free.👇

All of our news is 100% free and you can unsubscribe anytime; the quiz takes ~10 seconds to complete