Lyft shares hit a 52-week high yesterday after reporting earnings that showed its best financial quarter in history – and also contained a major typo that appears to have sent investors' trading algorithms into a buying frenzy.
Here’s what happened: When Lyft initially published its Q4 earnings report Tuesday afternoon, it forecast that a key profit metric called “margin expansion” was expected to climb by 500 basis points, or 5%, in 2024.
In today’s stock market, many trades are executed by high-tech algorithms that react to new financial information in fractions of a second. And when these algorithms saw Lyft’s typo indicating a far-better-than-expected outlook for 2024, they started Hulk-smashing the buy button.
😬 Mistakes, mistakes: Lyft joins a handful of other major companies in recent years that have published typos impacting their stock-price. These include cybersecurity firm Crowdstrike forecasting revenue of $38.6 million instead of $138.6 million (-6% stock drop), and now-defunct pharma company Galena forgetting the word “not” while saying it was the target of an investigation into over-prescribing of a painkiller (-3%).
💰❣️ It’s Valentine’s Day, and Americans are breaking out their wallets. US consumers are expected to spend a total of $25.8 billion to celebrate the holiday, according to recent data from the National Retail Federation.
🍫📈 Last week, cocoa prices rose again to break the all-time record from 1977, the year before Reese’s Pieces were introduced to the masses (😋) – meaning chocolate is about to get more expensive.
🍺➡️🍸 In 2023, for only the second time in history, US spirit sales surpassed beer sales in terms of market share, per a new report from the Distilled Spirits Council of the United States.
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