Image: Thomas Germain/BBC/Google
All that’s needed to trick the world’s leading AI chatbots is 20 spare minutes and a runaway imagination.
That’s according to a new report from the BBC’s Thomas Germain, who set out to see how hard it really is to fool the bots.
He spent about 20 minutes creating a completely fake article called “The Best Tech Journalists at Eating Hot Dogs,” which featured a list of names based on the imaginary 2026 South Dakota International Hot Dog Championship.
Germain says he reviewed personally dozens of examples where AI tools are being coerced into promoting businesses and spreading misinformation, and cited data that suggests this method is happening on a massive scale.
Search engines like Google have spent the last quarter century fighting spam. But experts say AI tools have undone a lot of the tech industry's work to keep people safe, reopening the door to a “Renaissance for spammers.”
Big picture: Back in October, OpenAI CEO Sam Altman revealed that 800+ million people—roughly 1 in 10 humans on Earth—now use ChatGPT each week, and experts estimate a similar number likely use Google’s AI tools on a weekly basis.

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